Read Anywhere and on Any Device!

Special Offer | $0.00

Join Today And Start a 30-Day Free Trial and Get Exclusive Member Benefits to Access Millions Books for Free!

Create Free Account

Quick and Easy Sign Up!

It takes less then 1 minute to sign up, then you can enjoy Unlimited eBooks.

Sign Up Browse

Read Anywhere and on Any Device!

  • Download on iOS
  • Download on Android
  • Download on iOS

High Performance Account Management: Strategic Vision for B2B Sales

Bala Shankar
4.9/5 (27487 ratings)
Read Now Download Now ⏭ listen AudioBook
Description:Product innovation and service innovation have long been accepted as the most significant factors in B2B sales, while customer innovation has traditionally been considered critical only in B2C environments. However, research has proven that when it comes to B2B selling, it is far more profitable to sell more to existing customers rather than to acquire new clients. Every B2B company, therefore, should strive to sell more to existing clients - and the best way to achieve this is to adapt the customer-focused sales strategies conventionally favoured in B2C sales to B2B environs. High Performance Account Management presents a nuanced guide to absorbing B2C sales strategies in B2B sales environments, incorporating client engagement at multiple points in the customer journey to increase account retention and enhance customer satisfaction.Presenting a highly engaging, easy-to-follow model in the form of 20 expertly explained Do's and 20 Don'ts, High Performance Account Management is an intensely practical text. Applicable across all industries, the subject of account management is explored not only as a management principle, but more importantly, as a tool for competitive differentiation. It goes beyond processes and practices and will empower sales teams to deliver consistent, measurable value in a sustained fashion.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with High Performance Account Management: Strategic Vision for B2B Sales. To get started finding High Performance Account Management: Strategic Vision for B2B Sales, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
224
Format
PDF, EPUB & Kindle Edition
Publisher
Kogan Page
Release
1998
ISBN
0749480904

High Performance Account Management: Strategic Vision for B2B Sales

Bala Shankar
4.4/5 (1290744 ratings)
Read Now Download now ⏭ listen AudioBook
Description: Product innovation and service innovation have long been accepted as the most significant factors in B2B sales, while customer innovation has traditionally been considered critical only in B2C environments. However, research has proven that when it comes to B2B selling, it is far more profitable to sell more to existing customers rather than to acquire new clients. Every B2B company, therefore, should strive to sell more to existing clients - and the best way to achieve this is to adapt the customer-focused sales strategies conventionally favoured in B2C sales to B2B environs. High Performance Account Management presents a nuanced guide to absorbing B2C sales strategies in B2B sales environments, incorporating client engagement at multiple points in the customer journey to increase account retention and enhance customer satisfaction.Presenting a highly engaging, easy-to-follow model in the form of 20 expertly explained Do's and 20 Don'ts, High Performance Account Management is an intensely practical text. Applicable across all industries, the subject of account management is explored not only as a management principle, but more importantly, as a tool for competitive differentiation. It goes beyond processes and practices and will empower sales teams to deliver consistent, measurable value in a sustained fashion.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with High Performance Account Management: Strategic Vision for B2B Sales. To get started finding High Performance Account Management: Strategic Vision for B2B Sales, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
224
Format
PDF, EPUB & Kindle Edition
Publisher
Kogan Page
Release
1998
ISBN
0749480904

More Books

Working in Teams

Working in Teams

4.4/5 (1,282,506 ratings)

High Performance Habits

High Performance Habits

4.2/5 (4,466 ratings)

Achieving High Performance

Achieving High Performance

4.1/5 (1,751 ratings)

8 Steps to High Performance

8 Steps to High Performance

4.5/5 (743 ratings)

High Performance Teams

High Performance Teams

4/5 (647 ratings)

The Gold Mine Effect

The Gold Mine Effect

4/5 (647 ratings)

Business Driven PMO Setup

Business Driven PMO Setup

4.7/5 (647 ratings)

Bill Bowerman's High-performance Training for Track and Field

Bill Bowerman's High-performance Training for Track and Field

4.6/5 (647 ratings)

Recent Advancements in Civil Engineering

Recent Advancements in Civil Engineering

4.9/5 (647 ratings)
loader