Description:The second edition of this major textbook in global communication has been fully revised to bring it up to date with advances in this dynamic field. From media coverage of the Afghanistan and Iraq wars and Arabic media systems, to digital cameras and the birth of the iPod, this book offers students a comprehensive understanding of the complex international communication scene, and of the implications of rapid changes to the worldwide media landscape that continue on a daily basis. An accessible textbook which discusses the major trends, stakeholders, global activities and worldwide influences involved in international communicationsUtilizes numerous and diverse examples of media stakeholders, including CNN, Time Warner, Disney, the BBC, and the advertising and music industriesFeatures engaging examples from the war on terrorism, Afghanistan and Iraq wars, post 9/11, and al Jazeera, through to the growing phenomena of Internet bloggingUpdates important industry information on CNN, MTV, and the BBC - including the problems with the upcoming renewal of the BBC's global mandate and Royal CharterOrganized accessibly around two main theories that anchor the international communication debate: electronic colonialism and world system theoryAccompanied by a fully updated instructor's manual available at http: //www.blackwellpublishing.com/mcphailWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Global Communication: Theories, Stakeholders and Trends (Revised). To get started finding Global Communication: Theories, Stakeholders and Trends (Revised), you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
338
Format
PDF, EPUB & Kindle Edition
Publisher
Wiley-Blackwell
Release
2014
ISBN
1306140803
Global Communication: Theories, Stakeholders and Trends (Revised)
Description: The second edition of this major textbook in global communication has been fully revised to bring it up to date with advances in this dynamic field. From media coverage of the Afghanistan and Iraq wars and Arabic media systems, to digital cameras and the birth of the iPod, this book offers students a comprehensive understanding of the complex international communication scene, and of the implications of rapid changes to the worldwide media landscape that continue on a daily basis. An accessible textbook which discusses the major trends, stakeholders, global activities and worldwide influences involved in international communicationsUtilizes numerous and diverse examples of media stakeholders, including CNN, Time Warner, Disney, the BBC, and the advertising and music industriesFeatures engaging examples from the war on terrorism, Afghanistan and Iraq wars, post 9/11, and al Jazeera, through to the growing phenomena of Internet bloggingUpdates important industry information on CNN, MTV, and the BBC - including the problems with the upcoming renewal of the BBC's global mandate and Royal CharterOrganized accessibly around two main theories that anchor the international communication debate: electronic colonialism and world system theoryAccompanied by a fully updated instructor's manual available at http: //www.blackwellpublishing.com/mcphailWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Global Communication: Theories, Stakeholders and Trends (Revised). To get started finding Global Communication: Theories, Stakeholders and Trends (Revised), you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.