Read Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison

Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison

Joe Calloway

4.9/5 (23695 ratings)

Description:Becoming a Category of One teaches how extraordinary companies do what they do so well, and how to obtain the tools and ideas you need to emulate them. Full of case studies and personal reflections by leaders of exceptional companies, this book is designed to help anyone transform their run-of-the-mill business into an extraordinary company-whether you operate a multinational corporation or a mom-and-pop shop. For the second edition, Joe will update many cultural references, and case studies and anecdotes will be added or at least revised. The most significant change will be replacing the original last chapter, The Heart of a Category of One Performer, with a new chapter, Sustaining Category of One Status. This chapter will focus on companies that have been market leaders for a long period of time (i.e. Southwest Airlines, American Girl Stores, Ritz-Carlton Hotels, etc.) Joe will also trim some existing chapters to make room for an entirely new chapter, Consistency of Performance is the New Wow Factor.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison. To get started finding Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Format: PDF, EPUB & Kindle Edition

Publisher: —

Release: —

ISBN: 0471768073

Description: Becoming a Category of One teaches how extraordinary companies do what they do so well, and how to obtain the tools and ideas you need to emulate them. Full of case studies and personal reflections by leaders of exceptional companies, this book is designed to help anyone transform their run-of-the-mill business into an extraordinary company-whether you operate a multinational corporation or a mom-and-pop shop. For the second edition, Joe will update many cultural references, and case studies and anecdotes will be added or at least revised. The most significant change will be replacing the original last chapter, The Heart of a Category of One Performer, with a new chapter, Sustaining Category of One Status. This chapter will focus on companies that have been market leaders for a long period of time (i.e. Southwest Airlines, American Girl Stores, Ritz-Carlton Hotels, etc.) Joe will also trim some existing chapters to make room for an entirely new chapter, Consistency of Performance is the New Wow Factor.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison. To get started finding Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison

Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison

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Summary: Becoming a Category of One - Joe Calloway: How Extraordinary Companies Transcend Commodity and Defy Comparison (Summaries.com / BusinessNews Publishing Ltd.)

Summary: Becoming a Category of One - Joe Calloway: How Extraordinary Companies Transcend Commodity and Defy Comparison (Summaries.com / BusinessNews Publishing Ltd.)