Description:More than ever, before you invest your time, talent, or capital in a new business, you'd better make sure the fundamentals are rock-solid. This book shows you how. Leading entrepreneur and consultant John Mullins presents a systematic, up-to-the-minute framework for evaluating any business opportunity, in any industry. Mullins's start-to-finish "seven domains" model brings together scrupulous evaluations of markets, industries, and entrepreneurial teams. Thoroughly updated for today's brutally tough market conditions, it will help you get realistic answers to questions like: "Are the market and industry attractive? If not, are there other factors that compensate? Does the opportunity offer compelling customer benefits? Does it offer distinct advantages compared with other existing solutions? Can the management team deliver the results they promise? Does the business have the connections it needs to achieve success? What traps must this business avoid, and what challenges must it overcome to execute on its plan? "This edition contains many new and updated case studies, a revamped and simplified Industry Analysis Checklist, and many other improvements, including a brand-new companion web site.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with New Business Road Test: What Entrepreneurs & Executives Should Do Before Writing a Business Plan. To get started finding New Business Road Test: What Entrepreneurs & Executives Should Do Before Writing a Business Plan, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
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PDF, EPUB & Kindle Edition
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ISBN
0273663569
New Business Road Test: What Entrepreneurs & Executives Should Do Before Writing a Business Plan
Description: More than ever, before you invest your time, talent, or capital in a new business, you'd better make sure the fundamentals are rock-solid. This book shows you how. Leading entrepreneur and consultant John Mullins presents a systematic, up-to-the-minute framework for evaluating any business opportunity, in any industry. Mullins's start-to-finish "seven domains" model brings together scrupulous evaluations of markets, industries, and entrepreneurial teams. Thoroughly updated for today's brutally tough market conditions, it will help you get realistic answers to questions like: "Are the market and industry attractive? If not, are there other factors that compensate? Does the opportunity offer compelling customer benefits? Does it offer distinct advantages compared with other existing solutions? Can the management team deliver the results they promise? Does the business have the connections it needs to achieve success? What traps must this business avoid, and what challenges must it overcome to execute on its plan? "This edition contains many new and updated case studies, a revamped and simplified Industry Analysis Checklist, and many other improvements, including a brand-new companion web site.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with New Business Road Test: What Entrepreneurs & Executives Should Do Before Writing a Business Plan. To get started finding New Business Road Test: What Entrepreneurs & Executives Should Do Before Writing a Business Plan, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.